The Win: Add Another Revenue Stream

Written By Veronica Foster

If you're planning destination weddings but allowing every travel booking to go somewhere else, there may be revenue attached to your events that your company isn't capturing.

ABC provides members with opportunities to book travel through its travel resources and Host Agency program.

For the right business, that can mean adding revenue from:

  • Destination weddings

  • Honeymoons

  • Group travel

  • Resort stays

  • Wedding guest travel

Put This Benefit to Work

Start by reviewing your last five destination wedding inquiries.

Ask:

Where did the travel revenue go?

Then determine whether incorporating travel services makes strategic sense for your company.

The goal isn't to add more work simply because you can.

The goal is to determine whether travel can become a profitable extension of services you're already providing.

Your One Win Challenge

Calculate the potential travel volume associated with your next destination wedding.

Then investigate how ABC's travel program could help you capture some of that business.

Veronica Foster https://www.behindthescenesinc.com
Next

BENEFIT #4: Member Support