Hotel Memberships & Certifications

Our members make all the difference.

Connect Your Property With Professional Wedding Planners Who Book Business

The Association of Bridal Consultants (ABC) Hotel Membership Program is designed for hotels, resorts, and venues that want direct access to professional wedding planners, increased RFP opportunities, and long-term visibility within the wedding industry.

This is more than advertising — it’s a relationship-driven partnership that helps planners discover, trust, and book your property.

Why Become an ABC Hotel Member?

ABC is the most established wedding planner association in the world, representing thousands of active planners who influence where couples book weddings, room blocks, and destination celebrations.

As an ABC Hotel Member, your property is positioned as a planner-recommended venue with official certification, marketing support, and direct engagement opportunities.

✔ Trusted by wedding planners nationwide
✔ Relationship-driven, not transactional
✔ Long-term exposure, not one-off ads
✔ Direct access to planners who book weddings

Download Our Hotel Membership Flyer
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Hotel Membership Benefits Include:

Visibility & Thought Leadership

  • Featured article in ABC’s Monthly Newsletter (Once)

  • Wedding Planner Magazine listing for national exposure

  • Four social media mentions reaching ABC planners

  • Wedding Wednesday Webinar or 1-Minute Video Feature at WOW

  • Two blog posts (one for planners, one for engaged couples)

Planner Relationships & RFP Access

  • Property listing on ABC’s website designed to generate planner RFPs

  • Member mailing opportunities for direct outreach

  • Support with FAM trip organization

  • Wedding Business Breakfast or Luncheon with local wedding professionals

Events, Certification & Prestige

  • Discounted World of Weddings Conference booth

  • Opportunities to host World of Weddings

  • Official ABC Hotel Certification

  • Press release + plaque upon certification completion

  • ABC Hotel Member logo for sales & marketing materials

  • 2-Year Membership for sustained ROI

Hotel Certification Program

ABC Hotel Certification signals to planners that your property:

  • Understands the professional wedding planning process

  • Is committed to planner-friendly collaboration

  • Meets ABC standards for weddings and group events

Certified hotels receive:

  • An official ABC Hotel Certification plaque

  • A press release announcing certification

  • Permission to use the ABC Hotel Member logo

  • Recognition across ABC platforms

Download Information About The Certification Process
Wedding In A Hotel

How Does it Work & Who is it for?

This program is ideal for:

  • Hotels & resorts offering weddings, group travel, or destination events

  • Properties seeking qualified planner referrals and RFPs

  • Sales teams looking to build long-term planner relationships

  • Hotels wanting industry recognition and third-party credibility

How It Works

  1. Join the ABC Hotel Membership Program

  2. Submit your property details and assets

  3. Activate your visibility feature (webinar or video)

  4. Complete certification requirements

  5. Begin receiving planner exposure and engagement

Our team guides you every step of the way.

Ready to Elevate Your Hotel’s Wedding Business?

Join the ABC Hotel Membership & Certification Program and position your property as a planner-trusted destination for weddings and celebrations.

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Hotel Membership & Certification: $2,500
✔ 2-Year membership
✔ Certification pathway included
✔ Marketing, events, and planner access

Frequently Asked Questions

  • The ABC Hotel Membership Program connects hotels and resorts with professional wedding planners through marketing exposure, direct outreach, events, and official ABC Hotel Certification.

  • ABC members are professional wedding planners across the U.S. and internationally who influence where couples book weddings, room blocks, and destination events.

  • Your property gains:

    • A dedicated listing on ABC’s website

    • Direct planner exposure through email, webinars, and events

    • Opportunities to host FAM trips and planner engagements

    • Increased credibility through third-party certification

  • ABC Hotel Certification indicates your property meets planner-friendly standards and understands the professional wedding planning process. Certified hotels receive a plaque, press release, and permission to use the ABC Hotel Member logo.

  • This is a 2-year membership designed for long-term visibility and relationship building — not a single ad or campaign.

  • What is required from the hotel?

    Hotels provide:

    • Property details, images, and sales contact

    • Participation in one visibility feature (webinar or video)

    • Engagement with certification requirements

      ABC supports you through every step.

  • Hotels are positioned to receive direct inquiries and RFPs from planners via ABC platforms. While bookings are not guaranteed, the program is built to drive qualified planner engagement.

  • A Wedding Wednesday Webinar is an ABC-hosted educational or showcase session where your property is featured for planners. These sessions are recorded and archived for continued exposure.

  • Yes. The program is ideal for destination wedding and group travel resorts looking to reach planners who sell travel and room blocks.

  • Hotel Members receive:

    • Discounted exhibitor opportunities

    • Visibility at ABC’s flagship event

    • Opportunities to host future World of Weddings conferences

  • The Hotel Membership investment is $2,500 for a 2-year term, including certification, marketing exposure, and planner engagement opportunities.

  • Simply complete the application and our team will guide you through onboarding, activation, and certification.